Promotional Umbrellas

Branded Promotional Umbrellas in Australia

Marketers looking to spread brand awareness even when the weather gets wet will find custom umbrellas a clever solution. While others remain indoors, businesses using personalised umbrellas can build recognition regardless of the hot sun rays or pouring showers.

Commuters, festival attendees and beachgoers encounter printed umbrellas daily, keeping company logos top of mind during rains or hot summers. Shoppers, sightseers and event-goers can stay dry with eye-catching designs on promotional umbrellas and recall the brand later.

People rushing home will appreciate helpful umbrellas bearing familiar logos during downpours. Beachgoers also enjoy protecting themselves from the sun with customised options. Events stay fun for attendees using branded editions.

Corporate Promotional Umbrellas: Sheltering Your Brand During Rainstorms

Umbrellas serve a critical purpose when rain storms arrive. People pull them out of the storage, check for repairs, and carry them wherever they go outdoors. While rainy weather negatively impacts the experience of going outdoors, having an umbrella can come in handy when in a pinch, so these are the perfect promotional items for your business.

Custom promotional umbrellas with your company logo or message printed on provide practical protection from the rain. When people use them, your branding gets visible exposure each time. Umbrellas travel all over town with their carriers - whether commuting, running errands, or meeting friends for coffee. This gives maximum opportunities for people to notice your business name or slogan during rainy periods.

Even after downpours end, remnants of your promotional message remain. Umbrellas stash back in bags or cars, keeping your promotion visible for hours or days afterwards too.

The constant carrying of umbrellas by customers everywhere acts as walking billboards for businesses. It works like passive advertising that's always on display during wet weather, raising awareness of your company for potential new clients. Compared to the cost of advertising your brand on billboards, promotional umbrellas provide a very effective marketing solution with a lasting impact. Don't miss the chance to promote your brand under people's rain protection.

How Effective is a Custom Promotional Umbrella in Australia?

Custom promotional branded umbrellas are effective promotional products for many practical reasons. When it rains, your logo or message will be visible to many people throughout the day as they use their umbrellas. Unlike printed items that may be discarded, umbrellas are items that people tend to keep since they can last for years and provide more value, especially during the monsoon seasons.

People also form emotional connections to practical gifts they can use. Knowing they have an umbrella from your company may create positive feelings whenever someone needs it during a rainstorm. This repeated exposure can build familiarity and recall of your brand over time. Umbrellas are also portable, giving you more visibility than stationary signage.

Things people carry with them every day, like umbrellas, become extensions of their daily lives. Customising an umbrella makes it a walking mobile ad that travels wherever the person goes during rainy weather. This allows you to keep reaching new potential customers cost-effectively through an item people already need and will use frequently. Compared to generic printed ads, an umbrella keeps promoting your company for years of wet weather seasons.

Rather than short-lived flyers or giveaways, a personalised umbrella helps connect customers to your business through an item they will use and appreciate for its practical function. This repeated visibility and positive emotional link to your brand when the users stay dry can build strong, lasting recall that generates more loyalty and interest over the long term.

Different Types of Promotional Umbrellas

1. Compact/Portable Umbrellas
2. Beach Umbrellas
3. Golf Umbrellas

There are many types of umbrellas suited for various branding and distribution needs:

1. Compact/Portable Umbrellas

Ideal for commuters and travellers, these foldable umbrellas are small enough to fit in bags and pockets. Their durable lightweight design makes them convenient to carry around just in case of sudden rain.

2. Beach Umbrellas

Large umbrellas with sand-resistant bases and tall adjustable poles are perfect for sunny beach environments. Vacationers can spot the branding even from a distance at crowded shorelines. Some models convert into tents for added protection that can be used for events or festivals.

3. Golf Umbrellas

Durable fibreglass ribs and waterproof fabric protect golfers from rain during games. An ergonomic handle allows using the umbrella easily without disrupting swings. The logo is prominently displayed on golf umbrellas so they’re the perfect merchandise for sporting events such as golfing events.

Different people and scenarios call for suitable umbrella styles - all able to effectively display branding in their own way.

Frequently Asked Questions

Where can I buy promotional umbrellas?

Chilli Promotions is home to the best value-for-money promotional umbrellas in Australia. You can find a wide range of promotional umbrellas here!

What promotional umbrellas make the best gifts?

According to a survey, compact umbrellas and beach umbrellas make the best promotional gifts as they are the most commonly used in Australia.

How can I maximise my brand exposure with promotional umbrellas?

Umbrellas have large surface areas and can display your message in all weather conditions so be sure to add your logo, company name, and taglines on the outer parts and the handle of the umbrella.